- Mar 12, 2013:
FreakOut Secures $5.4M Series B Funding Round From YJ Capital; Proceeds Invested In "Dobleas" Mobile Advertising Start-up
- Feb 22, 2012:
FreakOut Closes 4M Series A Funding Round
Dobleas is a spin-off of FreakOut, Inc, the Tokyo-based digital marketing technology company that created the first Demand Side Platform (DSP) in Japan.
Dobleas offers a global mobile DSP that enables marketers and advertisers to buy real-time impressions across the leading mobile Ad Exchanges (AdXs) and Supply Side Platforms (SSPs).
Equipped with our proprietary technologies such as machine-learning bidding/optimization algorithms, look-a-like modeling, post-view attribution analysis, and private exchange solution, marketers and agency professionals can achieve better results not only for direct response but branding and full-funnel marketing.
No one can deny that the future is in mobile. We believe this is the most exciting industry to be a part of right now especially in the advertising world. We also strongly believe that our solutions will standout amongst the top tech companies in the space.
When one imagines what mobile brings to the table the first thing that comes to mind is real time ads in micro (lat/long) targeted locations. However, that's not a viable solution when your consumer is not on his phone or mobile device either playing an app or browsing the mobile web.
So imagine this… Today we see lat/long data and over 50 other variables from +50 billion mobile impressions every month. With this historical data gathered (strictly non-PII) we could determine which consumers are most likely to pass by your store on their regular route back home.
So This could also allow us to send advertisements to consumers hours, days, or weeks before they pass your store and increase the probability of them stopping by during the regular route of choice. This concept we like to call route-recognition targeting.
Dobleas is moving towards changing the mobile advertising space.
Reach desired audience at massive scale across the leading mobile ad exchanges and SSPs
Discover and reach the audience that is behaviorally similar to your existing customers
Target specific Apps with App IDs to engage your ideal audience
Create targetable segments based on audience behaviors and run a audience targeting campaign right on the same platform.
Import first party or third party data directly into our DMP to empower scalable audience targeting
Have direct access to ad exchanges and SSPs via your customized private DSP
Based on your needs and rules, you can automate ad operations that can be triggered at a particular event and/or particular time
We integrate with external APIs and other technology providers to offer a variety of different ad technology solutions on our platform
We offer full-access API for enterprise custom solution users. You can build your own UI or integrate with your own existing technology
Dobleas offers Agencies and Advertisers the ability to buy across all of the major Exchanges and SSPs via its proprietary platform. We offer full service from industry experts in order to maximize media planning, buying, and ROI. The end goal is to simplify the buying process for our clients and partners for both digital and mobile marketing efforts all within one of the most sophisticated platforms in market.
Dobleas also offers Trading Desks full API access and customized DSP platform solutions for their unique and ever-changing media buying needs. We allow for very simple or dynamic solutions for Trading Desks given the growing complexity of media buying in the digital and mobile supply landscape.
As headquartered overseas, we have a team of bilingual digital marketing specialists. Our strength is Japan (Japanese) and Latin America (Spanish and Portuguese). Whether inbound or outboud campaigns, we can design and execute the best digital communication for you.
If you have questions or would like to discuss further, please feel free to contact us.
The team “Dobleas” consists of A-players from various backgrounds including Google, Right Media, and AppNexus. If you want to work with our team to revolutionize digital marketing, we would like to hear from you!
For immediate consideration, please send a text (ASCII) or HTML version of your resume to jobs[at]dobleas.com